Moleskine Ad

Adobe Photoshop, animated GIF
Spring 2016
ART 251 Communication Design

The project assigned was to create any type of advertisement for a product you love and use everyday. I decided on the Moleskine brand of notebooks since I use them everyday to sketch and jot down ideas. My idea was an animated gif, and my intention was to place it on an LCD screen subway ad in populated cities. The doodles in the sketchbook appear in a sequence of five frames using the Photoshop timeline feature. I wanted to represent the brand in a creative fashion and appeal to anyone in the art field.